The key ingredient in Palmolive Silky Straight Shampoo is Keratin Protein. Keratin is a naturally occurring protein that forms the building blocks of your hair. This shampoo replenishes lost keratin, strengthening hair strands from root to top.

• Experience a natural straightening effect
• For those with hair damaged by chemical treatments or heat styling, the Keratin Protein in this shampoo can help repair and strengthen hair
• Enriched with 100% Natural Olive Oil Extract
• Experience long-lasting straightness
• Get salon-quality results in the comfort of your own home
• Enjoy a delicate, refreshing fragrance